Avaya is a leading global provider of business collaboration and communication with over $4B in annual revenues, and with product/solution offerings in: voice & telephony infrastructure, realtime video collaboration, contact center solutions, data networking, and implementation and integration services. Their history provides a long legacy of “open-source” innovation from AT&T to Lucent to Avaya. They have had over 15 corporate acquisitions since 2001, notably Nortel Enterprise Solutions and Radvision, and strategic partnerships, Google, VMWare, and HP. It is shortly after the Nortel acquisition that our story begins.
The Challenge and Benefit
As practitioners in supply chain know, the job is never over. The ultimate challenge is, given that there is always the next thing to do, deciding how your time is spent on the value scale. Do you spend your time reacting to events that shape your day and your schedule? Are you able to behave more proactively, pulling together the story to make critical decisions, and sometimes getting there and sometimes not? Or are you at the top of the value pyramid, where you are able to monitor critical data and make decisions in a predictive manner that drive improvements in your key metrics and processes?
As Benji Green (Director Global Ops, Sales, Supply & Inventory Planning at Avaya) and Frank Carbone (Director Supply Chain Strategy) will tell you, Avaya's supply chain transformation spanned the entire gamut from low value activity at the start of their journey, to high value activity in their current state, with further refinement on the horizon.
The decision was made to go with the Kinaxis RapidResponse solution. Some of the key factors in the decision were:
- Flexibility – user controlled versus solutions that were not configurable. They were able to create a new workbook in an hour with the established Avaya approach.
- Price – important, but not the sole criteria. Avaya was already invested, which made it an easier choice.
- Connectivity – across multiple boxes and speed of connectivity. This was a must have criteria to create visibility in order to get their arms around the business.
- Real-time adaptability – which created flexibility in the analysis to plan and foresee.
- Configurable and user friendly – allowing for user design. Avaya had the planning solution in place and saw the potential for further expansion and success.
Kinaxis has been a strong partner for Avaya and the RapidResponse tool was a key enabler in our transformation success.